No wonder the country music establishment is up in arms. They've been owned. The music is one thing, but the video is something else entirely.
As a song, Old Town Road is catchy, if innocuous. It succeeds terrifically as an earworm. The lyrics are playful and not too sharp.
My life is a movie
Bull ridin' and boobies
Cowboy hat from Gucci
Wrangler on my booty
But its the video where Lil Nas X lays the dynamite. He casually co-opts the mindless violence at the core of cowboy culture. That he uses video game footage to do it is even more delicious. Video games are the refined white sugar of abstract representations of fantasy. They are the very definition of irreality. Giddy-up lil' ponies!
At its core, country music believes that it's the white guys who get to have the guns.
Lil Nas X says, nah, guns want to be free. And that makes the country music crowd very, very nervous.
No wonder they are telling him to stay in his lane.
Sometimes you feel like a duck. Sometimes you don't.